The Flatiron Building is not the first…
1901 CE
The Newhouse family of Manhattan, who had intended to put up a twelve-story building with street-level retail shops and bachelor apartments above on a triangular block formed by Fifth Avenue to the west, Broadway to the east, and East 22nd Street to the south, sell the so-called "Eno's flatiron" for about two million dollars to Cumberland Realty Company, an investment partnership created by Harry S. Black, CEO of the Fuller Company.
The Fuller Company is the first true general contractor that deals with all aspects of building construction except design, and they specialize in building skyscrapers.
Black intends to construct a new headquarters building on the site, despite the recent deterioration of the surrounding neighborhood.
Black engages Daniel Burnham to design the building, which will be Burnham's first in New York City, and will also be the first skyscraper north of 14th Street.
It is to be named the Fuller Building after George A. Fuller, founder of the Fuller Company and "father of the skyscraper", who had died two years earlier.
However, locals persist in calling it "The Flatiron", a name which will since be made official.