Spanish captain-general Menéndez de Avilés, chosen by…
August 1565 CE
Spanish captain-general Menéndez de Avilés, chosen by Habsburg king Philip II to lead an expedition to drive out the French, colonize Florida, and evangelize the native inhabitants as the king’s adelanto, has meanwhile fitted out an expedition for the purpose at his own expense.
When he was about to sail, orders had come to him from the king to wipe out all Protestant interlopers he might find there, or in whatever corner of the Indies he should find them.
He arrives off the coast of northeastern Florida on August 28, 1565, the feast day of St. Augustine of Hippo.
Eleven days later, he and some six hundred soldiers and settlers come ashore near the site of the Timucuan village of Seloy with banners flying and trumpets sounding.
He hastily fortifies the fledgling little town and establishes a settlement here, five miles (eight kilometers) from the Atlantic Ocean on Matanzas Bay, naming it San Agustín.